Brian Seewald is the Vice President of Digital at DSW. Brian has been with DSW for5 years, beginning his DSW career with a focus on e-Commerce Operations and then changing his focus to Omnichannel Operations. Next, he had the opportunity to take on the newly created Transformation function, focusing on the execution, adoption and change management necessary to maximize large, transformational projects. In his current role, Brian and his team are responsible for driving the DSW digital business and optimizing the customer experience. Prior to DSW, Brian held various roles in merchandising, planning, and e-commerce. Brian is passionate about the evolution of the retail customer experience, and how retailers must change in order to meet the changing expectations of their customers. He and his team are in a unique position in trying to move that experience forward for DSW.